TD/CONSUMER

Today's Digital Consumer.

Connecting with Today’s Digital Consumer: Building Loyalty and Value


Amid rising financial pressures, today’s younger consumers seek affordable, high-quality products that meet their needs without compromising on values. GreenCore delivers
sustainable, tree-free hygiene products that enable HD/Retailers to further cater to their budget-conscious shoppers while maintaining competitiveness and trust. As these hard won customers start to have families, do not lose them to the branded diaper duopoly purchased elsewhere, when econoLiite Core™ scores on a parallel grade.


An HD/Retail Store Brand powered by econoLiite Core™ is particularly appealing to younger, eco-conscious consumers transitioning to parenthood, fostering loyalty during key life stages. These generations are just not their parents, and use technology to have a greater understanding of product origins and impact. With certifications from TreeFree PASSPORT™, GreenCore ensures transparency and ethical standards, resonating with digital-native shoppers who prioritize sustainability. By aligning affordability  with modern values of their new households, GreenCore empowers HD/Retailers to reduce customer attrition and build lasting connections with value-driven new, and existing customers, that are now shopping for the entire household.

TIMES HAVE CHANGED

GreenCore Solutions helps hard discount retailers capture and retain digital-native consumers for in-store sales with sustainable, affordable hygiene products that align with modern values.

Retain Eco-Conscious Young Shoppers with Tree-Free Products

Affordable, sustainable baby care solutions prevent customer loss, fostering long-term loyalty as young consumers transition into household shoppers.

Meet Cost-Sensitive Demands with Affordable Sustainability

GreenCore balances affordability and quality, supporting budget-conscious young families while maintaining high product standards and retailer competitiveness.

Engage Digital Natives Through Transparency and Ethics

GreenCore’s TreeFree PASSPORT™-certified products resonate with young, tech-savvy shoppers seeking eco-friendly and ethically produced hygiene solutions.

Driving Customer Loyalty with Sustainable Store Brands

High-quality, eco-conscious hygiene products enhance store brands, fostering repeat purchases and growth across retail categories.

Time to take on the diaper Duopoly

You brought them to Store Brands in every other aisle, don't lose them at this key growth stage

Stop the Loss

Today’s digital consumers are younger, more informed, and increasingly driven by values. Hard discount retailers face the challenge of retaining hard won customers in their 20s, who often transition to household shoppers with their first child.


GreenCore’s sustainable, tree-free baby care products are perfectly positioned to appeal to this demographic, providing a cost-effective yet premium solution that aligns with their eco-conscious lifestyles. By offering affordable, sustainable options, retailers can prevent customer attrition and foster long-term loyalty.


And ultimately, hard won customers to not drift to other points of sale for the branded baby diaper duopoly and make all their household purchases their as well.

Digital Native Demographic

The digital-native demographic—consumers who grew up with smartphones and the internet—prioritize transparency, convenience, and sustainability. GCS’s eco-friendly products, paired with clear certifications like the TreeFree PASSPORT™, resonate deeply with these shoppers.


Our products not only meet their demand for ethical products but also position retailers to engage effectively through digital marketing and online platforms, creating a seamless omnichannel shopping experience marketplace.

Costing Pressures of Life

Young families and single professionals alike face increasing financial pressures. Rising costs of living mean consumers are more price-sensitive than ever.


GreenCore’s  products provide the perfect balance between affordability and quality, allowing retailers to offer essential hygiene products that alleviate financial strain while maintaining high standards. This ensures that retailers remain competitive in a demanding market while fostering trust and satisfaction among budget-conscious shoppers.

Request a Sample

Sample packs of products with our econoLiite Core™ technology are available to select retailers in the EU, UK, United States, Canada and Mexico. Please contact us for next steps.

SAMPLE PACKS

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